Andrew Cuomo receives the Gift of Il Tratturello EV Olive Oil

(Left Gennaro Pecchia and Francesco Travaglini in NYC with the bottle Number 1) Happy Columbus Day! Let’s celebrate it with Italy’s Best Foods! Will you be watching the Parade in NYC on TV? If you do, you might  witness a very important moment: our friend Gennaro Pecchia will personally give a gift to Andrew Cuomo….

Il Tratturello – A Plaque for Spiaggia Restaurant

Francesco Travaglini brought this plaque in his luggage when he came to NY for the Whole Foods Olive Oil event. It is for Spiaggia Restaurant, in Chicago, to thank Tony, Cathy and Sarah for using his EV Olive Oil, Il Tratturello, in their wonderful restaurant. Not only they cook with Il Tratturello, they mention it…

Whole Foods – Demoing Like There Is No Tomorrow!

Four of our olive oil producers came to town to present their magnificent olive oils to the customers of Whole Foods. There were 22 stores in the NY region which participated in the program “SEIZE THE MOMENT“, ie, grab the olive oil when it is at its freshest, just pressed. 22 stores and 4 producers…

Il Tratturello, Meet Francesco’s American Family

Francesco Travaglini will be in NY in a couple of days to demo his oil at Whole Foods. From Larino, in Molise, to NY!!! Matteo, his uncle and Anthony, his cousin, live on our side of the ocean and, of course, use Francesco’s oil, Il Tratturello. They ran out of it and rushed to the…

Whole Foods and Gustiamo: Seize the Moment!

In case you follow the Market (the stock market, i mean), you certainly have noticed the impressive performance of WFMI (Whole Foods Market, for us mortals) in the past 4 months! It was under $35 in early October, 2010; it is now almost $60!!! What happened? The financial world must have heard Whole Foods was…

Why You Have Never Heard of Olive Oil from Molise, Before?

Francesco Travaglini is a young man married to Pia. Both sets of their  parents used to make olive oil, but they, like everybody else in Molise, would sell it for virtually nothing to commercial companies from other regions, who would make their profit by blending it with inferior oil. In fact, while Molise is an…

Gennaro Pecchia Is Our Man!!!

We always have grand ideas! Like this one – to give Bottle #1 of Il Tratturello to the new New York Governor, Andrew Cuomo (read here why). Easy to say. Now, how do we do it? You can’t just send a bottle of olive oil to a governor –  it will not pass security and…